The design of big commercial area involves not only architectural and environmental creativity, but also the capacity of analysing benchmark markets, of creating innovative and original solutions allowing the brand to differentiate itself from its competitors, of communicating and expressing winning exhibition concepts, making the brand more recognizable for end-consumers.
Galleries, Hypermarkets and Supermarkets are becoming, more and more, places for socializing, where welcome, comfort and functionality keep on becoming more and more important.
CNC studies, designs and produces ambiance store set-up to make the space more pleasant and cosier, allowing these stores to develop their commercial effectiveness, designing every detail with an original and daring style: corners, shop-in-shop, receptions, stores and departments set-up, ambiance design.
Some references: